How We HELPED A COFFEE BEAN DISTRIBUTOR SELL ONLINE TO INTERNATIONAL MARKETS

We transformed Regal Maroon’s online presence with a high-converting Shopify store built to sell premium coffee globally. By combining luxury branding, performance-optimised design, and a seamless customer journey, we enabled the business to launch into New Zealand, the US, and Japan — turning their heritage product into a scalable global eCommerce brand.

Who We Helped: Regal Maroon

Forever Art Tattoo Studio is a locally owned tattoo shop based in Palmerston North, known for its talented artists and custom designs. At the time they came to us, they had no website and very limited online visibility, relying solely on social media to attract new clients.

shopify ecommerce marketing logo for regal maroon

Our 3-Step Process to Launching a Global eCommerce Brand

Our proven process starts with building a professional, high-converting website that showcases your work and makes it easy for clients to enquire. We then focus on improving your Google visibility through targeted SEO, helping you climb the rankings for high-intent local search terms. Once you reach the #1 spot on both Google Search and Maps, you begin to dominate your local market and generate a consistent flow of new enquiries.

Step 1: Brand Strategy & Positioning

We started by understanding the product’s heritage, certifications, and target markets (NZ, US, Japan). This informed everything — from messaging to layout — ensuring Regal Maroon was positioned as a premium, globally trusted brand. We crafted a brand story that balanced cultural roots, sustainability, and exclusivity, helping the product resonate with coffee enthusiasts across borders.

Step 2: High-Converting Shopify Build

We designed and developed a Shopify store that looked beautiful — and sold. Clean product pages, mobile-first layout, simplified navigation, and fast load speeds made the site frictionless for buyers. Integrated trust signals (certifications, roaster profile, reviews) built instant credibility, while seamless checkout and currency support made it easy to buy from anywhere.

Regal Maroon Website

Step 3: International Readiness & Launch

We configured multi-region support — including currency switching, shipping zones, and backend setup — to serve buyers in NZ, the US, and Japan. Everything was optimised for scale: fulfilment-ready, mobile-friendly, and primed for traffic from organic, paid, or direct campaigns. The result? A store that feels local no matter where you buy from.

✅ Result: International e-Commerce Website

Regal Maroon now sells seamlessly across New Zealand, the USA, and Japan through a fully optimised Shopify store. The site combines premium branding with a smooth, conversion-focused shopping experience — giving the business a strong digital foundation to grow global sales and scale its distribution of authentic Jamaican Blue Mountain Coffee.

Testimonial

Get Results For Your e-Commerce Business!

Whether you’re just starting out or looking to scale globally, we build eCommerce systems that convert, grow, and stand out. From product positioning to store design, we help brands like yours break into new markets and sell with confidence. If you’re ready to take your online store to the next level — let’s talk.

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Jared Lean Digital
5.0
Based on 16 reviews
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Julius PetersenJulius Petersen
05:10 12 Sep 24
Jared has been awesome to work with! Super professional, super creative and really enjoyed my experience working with him as he has designed and developed my website.
Tony JohnsonTony Johnson
05:11 07 Sep 24
First I would like say it’s been great working with you on my website your knowledge and creativity was. Exceptional it was so easy to bounce ideas making the process fun but functional and you were always available day or night with answer to any problem technical, getting the right image ,format and so on with a professional attitude I really appreciate you creating this website and recommend anyone wanting a professional website should talk to you ,Thanks Tony
Timothy WilliamTimothy William
02:10 14 Aug 24
Jared's be very helpful with a complete redesign of my website. Started from scratch... He has particularly good in site into current trends of SEO and works hard to get the best result for my siteThanks a mill!www.timothywilliam.co.nz
Jen CahillJen Cahill
07:04 05 Jul 24
Great guy, very reliable. Got some good leads for my business. Thank you Jared!
Stacey SmithStacey Smith
04:16 27 Jun 24
Thank you Jared for designing our website poisonstudios.co.nz, we are absolutely over the moon!Jared went above and beyond with his service and even went through the process of adding Afterpay for us. Very happy with his service and quick turnaround. Highly recommend 10/10.
Tanvi BhavsarTanvi Bhavsar
19:14 18 Apr 24
Jared did excellent job for my brand. Very professional and reliable. Thanks for all your work.
PAULA SADLERPAULA SADLER
06:38 04 Mar 24
Jared you are an absolute pleasure to work with . You went out of your way to change quite a few things in the process of setting up our website & had some good knowledge on what to leave in . Thankyou Jared for all your hard work & definitely recommend
Nick ReedyNick Reedy
01:33 29 Feb 24
My name is nick, I'm a tattoo artist from the south island, I can tell that Jared really cares about his work and clients, I've been dealing with Jared over the building of a home page for my business I'm hopeless with technology and he has been patient and supportive,I highly recommend him
ihaia morrellihaia morrell
19:07 27 Feb 24
Josh Tufuga-HarrisJosh Tufuga-Harris
06:05 19 Jan 24
Really recommend Jared if you are looking for web design work. He created a business website for myself and the workmanship involved exceeds professionalism. Easy to communicate with and fast at producing results.
Corey FootCorey Foot
05:15 15 Jan 24
Jared Created a Website for our Roofing Company and we are extremely pleased with the results. He was happy to work with us and cater to our needs from start to finish, we highly Recommend Jared for all of your Website Needs.
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